Improving your search engine rankings via on-page optimisation is an essential step for getting yourself out there, and setting yourself in the SERPs to grab clicks from Google, Bing or wherever else you feel is relevant to your target.
On-Page.ai is a frequently mentioned optimisation tool in my SEO circles, and for good reason, this tool packs a punch. Why?
It has features that other market leading tools doesn’t have – stealth rewriter, AI detection, predictive link building, AI paraphrasing, link relevancy checks and so much more.
I will be looking at the pros and cons of on-page.ai and will attempt to break it down, honestly and productively, to hopefully shine light for other SEOs, business owners or general marketers in a similar position.
Let’s jump into some basics first.
What is On-page.ai?
On-page.ai is an AI-powered tool designed to help you optimize your website for search engines. It uses machine learning algorithms to analyze your website’s content and structure and provide suggestions for improving your on-page SEO.
One of the main use cases is the “On-Page Tool” which is shown above. I’ll break this down more thoroughly in the features section.
How does On-Page.ai work?
On-page.ai works by analysing your website’s content and structure using machine learning algorithms. The tool crawls your website and identifies on-page SEO issues that could be affecting your website’s performance on search engines. It then provides you with a list of actionable recommendations for fixing these issues, such as optimizing your content for specific keywords, improving your website’s page speed, and fixing broken links. On-page.ai also provides you with a score for each page on your website, indicating how well-optimized it is for search engines.
On a basic level, all of these on-page optimisation tools grab the content on your page and cross reference it with what’s ranking on the SERPs. Think of it like a big “spot the difference” exercise. Where On-Page.ai is identifying the elements that tangibly drive results for SEO.
If you want a detailed answer, that’s a question for Eric Lancheres, the owner of On-Page.ai. If you are interested in the nuts and bolts of how the tool works, I would point you in the direction of the ranking sessions which are live training episodes to showcase how to get the best out of this tool.
Key Features of On-Page.ai
On-page.ai comes with a range of features that can help you optimize your website for search engines and improve user experience. Here are some of the key features of the tool:
On-Page Tool (For Content Optimisation)
On-page.ai provides you with content optimisation recommendations based on the keywords you want to target. The tool suggests changes to your content, such as adding or removing keywords, improving your content’s readability, and optimizing your meta tags.
Word recommendations is very cool. You can split this by All, Detected, Missing from target, Word found but not as entity.
From a SEO logic point of view, you might want to grab a list of “Missing from target” and provide this to one of your expert copywriters. Then ask them to contextually weave this into the copy and bingo, you’re done here. But make sure it makes sense.
Link Relevancy
As an SEO freelancer, I often turn to the Link Relevancy feature. It’s a handy tool that assesses the relevance of links pointing to a website, invaluable for diagnosing link penalties or pinpointing top-tier links for building. The process is simple. I input the domain, choose between a Full or Turbo scan, and paste in the links I want verified, usually sourced from tools like Ahrefs or Google Console.
The tool then uses Google’s NLP classification system to analyze the links and generate a color-coded report: green for relevant, yellow for partially relevant, and red for irrelevant links.
I appreciate the export function, which compiles detailed link information into a CSV document. And the filter option is great for zeroing in on specific links. But remember, this tool is a guide. It’s also important to use your judgement. A mix of relevant and irrelevant links is normal. The key is maintaining a good balance. This insight guides my link building strategies for clients.
Content Editor for New Content
The Content Editor is a key feature I use in my SEO work. It integrates data from the On-page tool and the brief tool, offering a comprehensive platform for creating SEO-optimized articles.The interface is user-friendly, with sidebars displaying word count, last auto-save, and AI credits. It also provides tabs for optimization, AI-generated content ideas, competitor research, and brief information.
Handy features include Auto-Optimize, which integrates selected words into your content, and AI Enhancer and AI Write, which refine your text and generate relevant sentences. The Quick Score module offers real-time ranking predictions, and a built-in grammar checker ensures text accuracy.
While these features are useful, I’ve found that other tools offer more advanced capabilities. And despite the AI enhancements, I still find it necessary to manually check SERPs for the best results in SEO. The Content Editor is a good tool, but it’s not a substitute for a comprehensive SEO strategy and manual oversight.
Predictive Link Building
Most SEO optimization tools will not have this feature. Predictive Link Building verifies the category of the domains which comes in handy when you are sourcing relevant link sources for guest posting, press releases, digital PR or link insertions.
Here’s my run through of the features and how it is used. But for more detail, I’d recommend you check out Predictive Link Building in the help section.
5 Standout Benefits of On-page.ai
Let’s face it, a large part of on-page SEO is manual. When I’m tasked with ranking for a particular keyword I will be manually flicking between SERP results, web pages, Google docs and all sorts of Chrome extensions.
The main benefit of On-Page.ai is the streamlining of the above process. Plus lots more, here’s what I’m talking about:
1. Save Manual Spot Checks on the SERPs
If I didn’t have a tool like this, I would manually have to play a game of spot the difference. Here’s what my SEO brain is looking out for:
- What are my competitors using as a H1?
- FAQs – What would be best for the topic?
- In terms of structure, I need H2s, H3s, H4s – but what ones would be best?
- Rich graphics, images, media – is this necessary?
- Featured snippet possibility? How can I leverage this
On-Page.ai’s on-page tool is your swiss army knife to help with the above. But my pro tip is to combine it with a manual check too.
2. Organic Performance Factors
Lots of *effective* SEO is attention to detail and this tool lets you do just that.
Versus your competition, you are the one going the extra mile to add image alt text, rich headings, beautiful FAQs and meta data.
How did you do this? On-page.ai’s helpful diagnostics. And therefore, it’s a SEO performance booster when combined with swift execution.
3. UX Benefits
When search engine optimization is done properly, it should benefit the end user. The content that you create or enhance should contribute value and be helpful to the end user – I will always follow this principle. It is the sustainable part of growing organic traffic.
On-page.ai is an invaluable ally in this, helping me enhance the user experience on these sites. It’s made the websites I work on more engaging and easier to navigate, which is crucial for eCommerce (and other industries I work on) success.
4. Saves Money on Dud Links
Both the Predictive Link Building and Link Relevancy features are designed from the ground up to help you make informed decisions about off-page SEO. They also make for a great report to position alongside your link building activity for clients.
5. User-Friendly for All Levels
Whether you’re new to SEO or a seasoned expert like me, On-page.ai is a breeze to use. It provides clear, actionable recommendations, simplifying the process of SEO optimization. It’s been a great tool for me and my team, making our work more efficient.
How to Use On-page.ai (Effectively)
Using On-page.ai is straightforward. Simply sign up for an account, connect your website, and let the tool analyze your website’s content and structure. On-page.ai will then provide you with a list of actionable recommendations for improving your on-page SEO, depending on the keyword.
To get the most out of On-page.ai, follow these tips:
- Set clear SEO goals and objectives.
- Choose the keywords you want to target and optimize your content accordingly.
- Regularly monitor your website’s performance using On-page.ai’s insights and recommendations.
- Stay up-to-date with product updates and live training provided by Eric himself.
On-page.ai Pricing
On-page.ai offers a variety of pricing plans to cater to different needs, from solo entrepreneurs to large agencies. Here’s a breakdown:
SEO Lite Plan – $129/month
This plan is perfect for solo entrepreneurs handling their own SEO. It includes on-page scans, an AI detection tool, a brief and outline tool, triple ranking technology, a content editor, full grammar/spellcheck, AI writing & paraphrasing, and internal link recommendations. You’ll also get 140 monthly N.L.P. on-page scans, 52,000 monthly AI text credits, 600 monthly briefs & outlines, and 500 monthly AI detection credits.
SEO Standard+ Plan – $229/month
This plan is designed for professionals who require constant SEO in competitive markets. It includes everything in the SEO Lite plan, plus AI Stealth Full Article Writer, AI Stealth ReWriter, predictive link building, predictive guest post, link relevancy, topical keyword search, and AI auto-insert keyword document optimization. You’ll also get up to 10 Stealth AI articles, 300 monthly N.L.P. on-page scans, 600 monthly briefs & outlines, 1500 monthly link relevancy, 200 monthly predictive guest posts, and 1000 monthly AI detection credits.
SEO Advanced+ Plan – $399/month
This plan is ideal for agencies that require daily optimization for their clients (2-20 clients). It includes everything in the SEO Standard+ plan, plus deep scans, VIP support, and considerably more credits. You’ll also get up to 50 Stealth AI articles, 600 monthly N.L.P. on-page scans, 3000 monthly briefs & outlines, 3000 monthly link relevancy, 500 monthly predictive guest posts, and 3000 monthly AI detection credits.
AI+ Create 100 Plan – $499/month
This creator plan features up to 100 Stealth AI articles at a rate of $5 per article (discounted from $10). It includes everything in the SEO Advanced+ plan, plus up to 100 Stealth AI articles, 600 monthly N.L.P. on-page scans, 3000 monthly briefs & outlines, 3000 monthly link relevancy, 500 monthly predictive guest posts, and 3000 monthly AI detection credits.
AI+ Publisher 500 Plan – $1999/month
This publisher plan features up to 500 Stealth AI articles at a rate of $4 per article (discounted from $8). It includes everything in the AI+ Create 100 plan, plus up to 500 Stealth AI articles.
AI+ Ultimate 1000 Plan – $3499/month
The ultimate plan features up to 1000 Stealth AI articles at a rate of $3.50 per article (discounted from $7). It includes everything in the AI+ Publisher 500 plan, plus up to 1000 Stealth AI articles.
All plans come with a 7-day satisfaction guarantee. If you don’t see positive results after optimizing a page following On-page.ai’s complete recommendations, they’ll refund your money. This is a pretty compelling guarantee, that’s why I jumped on it. Then I ended up selecting the Lite plan, then I upgraded to the Standard plan.
Key Takeaways – My Journey with On-Page.ai
On-Page.ai has significantly altered my approach to optimizing websites (my own and our clients). This advanced tool is exceptional in its ability to detect and solve on-page SEO issues, refine web content, and maintain a competitive edge. Its pricing structure is designed to accommodate a wide range of business sizes, making it a practical choice for many.
One of the things I love is the level of detail On-Page.ai offers is impressive, often uncovering valuable insights that other tools overlook. This precision has positioned On-Page.ai as my preferred tool for on-page analysis, outshining the likes of Surfer SEO in performance and reliability.
I’m currently expanding my knowledge of On-Page.ai, while also exploring the capabilities of Stealth Rewriter. Although we recognize On-Page.ai’s potential, we have yet to integrate it into our in-house *content production* processes. Our content development strategy is complex and relies heavily on the expertise of our content writers.
We strive for a balanced strategy that utilizes the strengths of AI tools like On-Page.ai, without overlooking the creativity and insight that our content team brings to the table. This combination ensures our content not only meets SEO standards but also truly connects with our audience.
In summary, On-Page.ai has proven to be an invaluable asset in my SEO toolkit, providing in-depth insights that help shape effective strategies. I’m excited to see what the future has in store for On-Page.ai as it’s innovating where other tools have fallen flat.
Frequently Asked Questions (FAQs)
- What is on-page SEO optimization?
On-page SEO optimization involves optimizing individual web pages for specific keywords and phrases to improve their ranking on search engine results pages (SERPs).
- What is the difference between on-page SEO and off-page SEO?
On-page SEO refers to optimizing individual web pages for specific keywords and phrases, while off-page SEO refers to building backlinks and promoting your website through external channels.
- What is machine learning?
Machine learning is a branch of artificial intelligence that involves using algorithms to enable computers to learn from data and improve their performance over time.
- How can On-page.ai help improve my website’s user experience?
On-page.ai provides recommendations for improving your website’s navigation, layout, and design, which can help reduce bounce rates and increase the time users spend on your website.
- How much does On-page.ai cost?
On-page.ai offers a range of pricing plans to suit businesses of all sizes, starting from a free plan for small websites up to a custom plan for large websites with over 10,000 pages. See breakdown above.
